In brief

Innovation For Growth is a unique action learning programme which was designed to boost the impact of investments in innovation and to inspire and motivate Bouygues Telecom’s employees. This tailor-made programme can be adapted to businesses’ needs, specific profile and size.


Would you like to train your employees? Contact us for more information

Romuald GALLET
Executive Education Development Director

01 53 34 23 97 / 06 07 95 65 42

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Client requirements

Within a saturated and highly competitive market, Bouygues Telecom wanted to boost the impact of its R&D investments in innovation by engaging its employees with a focus on innovation and the intrapreneurial approach. 

Participants profiles

High potential managers and senior managers. This programme is particularly suited to large groups and medium-sized businesses in all sectors.

Teaching methods

A programme based on 4 key educational principles (Decentring, Action, Reflexivity, Collective) with a start-up immersion phase:

  • 3 seminars to address the issues of innovation and change and to work on the associated personal dimensions:

An introductory module lasting 3 days to create group cohesion and to prepare the teams for their start-up immersion (interaction protocol with the start-ups and input on the way to handle innovation)

Two interim days to share the ongoing experience of working at a start-up and to provide targeted input in terms of team dynamic and engagement

  • 6-month start-up immersion; equivalent to 10 days spent on the project per participant
  • Final module of 2 half days to prepare and present the project to members of the board of directors


The benefits for the business

  • Inspired employees to help you to transform your business
  • Through their contact with start-ups, employees experienced the concept of frugal innovation, encouraging a transfer of ideas to your own business
  • This programme boosted energy and created real impetus by helping teams to find new sources of motivation and engagement at work
  • At the end of the programme, the employees provided recommendations to the business’ board of director